Testimonials: Mr Debanjan Datta, Head-IT, Crompton Greaves

Crompton Greaves took up the task of revamping their Website not only to give it a corporate look and feel, but to take a step forward towards e-business by making it an effective channel for communication to customers to ultimately use it as an alternative Marketing channel.

With this objective and road-map in mind, the focus was obviously on providing software support to the website in terms of user-friendly Content Management tool to enable content updates directly by users for ensuring a content-fresh website, and customized workflow-supported Query Management tool for site-visitors to register their queries with subsequent status-review facilitation and for Crompton Greaves to provide fast and quality response after digitally cross-consulting the concerned persons.

Today Crompton Greaves's Website does meet these requirements envisioned about 16 months ago, basically supported by the Web Content Management and Query Management solutions provided by M/s Auriga Logic.

These Auriga Logic solutions empower our business managers to update/manage/publish their respective content, and also facilitates cross-consultations on customer queries and quick as well as quality responses to customers. Today Crompton Greaves has the right online presence with solutions of Content and Query Management, and we are proud of this.

Mr Debanjan Datta, Head-IT, Crompton Greaves

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